The Big Question
Why Video For Business?
You know what video is. You likely watch it in some form everyday. On TV. On social media. In email. On Netflix. Video is everywhere. But, why video for business? You've no doubt heard that video is the new king of content, but before you invest in video for your business it's important to understand what it will mean for your business. Please browse through the statistics below, which will hopefully answer the "Why Video For Business?" question for you.
YES! Video content is preferred on social media platforms like Facebook, Instagram, Twitter, SnapChat, & obviously YouTube!
New York Times article about video on Facebook
Does video make a difference on social media?
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10 billion videos watched each day on SnapChat
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8 billion videos watched each day on Facebook
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100 years of video watched each day on Twitter
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500 million hours of video watched each day on YouTube
American Marketing Association's take on the
Do consumers prefer video today?
YES! Video content is preferred by today's consumers, especially by the coveted millennial demographic!
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4 in 5 millennials consider video when researching a product
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4x as many consumers would rather watch a video than read about product
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A Facebook video gets 135% more organic reach than a photo
Infographic from HubSpot for
Article by Marketing Dive for
Here's a powerful article from Fubbfer with Power of Video in Social Media in 2017
Does video get results?
YES! Most importantly, video gets measurable, hand-clapping results for your small or medium sized business!
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49% faster revenue growth for businesses who use video
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76.5 % of small business owners see results with video marketing
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73% of B2B marketers feel video positively impacts ROI
Article from Buffer with
Article from HubSpot on
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